NEW YORK, NY – It may eliminate hard tickets, and be the ultimate in convenience for event attendees. Now a cell phone is all you need to attend events presented by clients of UniversityTickets, a leader in ticketing and box office software for colleges and universities.
At checkout, UniversityTickets clients may allow customers to enter a mobile telephone number and have their tickets sent securely and instantly. Such tickets include a unique 2D barcode which may be validated at the venue directly from the customer’s telephone screen – no printing or hard tickets required. Made possible by a newly developed 2D scanning engine for the Apple iPod touch, UniversityTickets mobile ticketing technology supports all major cellular carriers and phone hardware.
“Cell phones are as common as textbooks on a college campus,” said Gordon Capreol, UniversityTickets’ vice president for new product development. “As a company that serves colleges and universities, the development of mobile ticketing technology is a natural and exciting evolution of our service.”
2D barcode technology improves ease of scanning in high traffic situations like event admission. Compared with 1D barcodes (like a UPC code on a retail item), 2D codes are capable of error correction that allows for scanning even if the code has degraded or been poorly printed. Further, 2D codes are omnidirectional – they may be scanned from any angle or perspective, where 1D codes require a near-perfect alignment with a projected scanning line.
Available now, the UniversityTickets mobile ticketing service utilizes handheld 2D ticket validators that are reverse compatible, capable of scanning 1D codes currently used on our thermal and e-ticket prints in addition to new on-screen mobile tickets.
Since 1999, UniversityTickets has partnered with higher education clients to design a ticketing platform that integrates seamlessly with other campus technologies, including student information databases and campus payment systems. Clients include the Massachusetts Institute of Technology, Northeastern University, Cornell University, Colorado State University, McNeese State University and others. Learn more about UniversityTickets at UniversityTickets.com.